Organic Social Media Content Creator & Growth Marketer

About the role

SchEDShape is an AI‑powered master scheduling platform for K‑12 schools. We are looking for a creative, strategic, and execution‑focused professional to own our organic social media presence and generate inbound demo requests from school leaders across Latin America.

Key responsibilities

• Develop and execute an organic content strategy on LinkedIn, Facebook, Instagram, YouTube, and TikTok.
• Create end‑to‑end content, including short‑form videos, educational posts, graphics, carousels, product walkthroughs, and AI‑education pieces.
• Research audience behavior, trending formats, and competitor positioning to inform content hooks.
• Build landing pages, lead magnets, and simple funnels that connect organic campaigns to demo requests.
• Track analytics, test messaging, and continuously improve engagement and conversion rates.

Required profile

• Proven experience producing organic social media content that drives measurable business results.
• Ability to understand the pain points of K‑12 schools and translate them into trustworthy, educational content.
• Self‑motivated, comfortable working independently in a fast‑moving startup environment.
• Strong English communication skills.

Required skills

• Video editing
• Graphic design