iGaming Content Manager (Peruvian Market)

About the role

North Star Network is seeking an experienced iGaming Content Manager to lead the creation and optimisation of SEO‑driven content for the Peruvian market. You will own the editorial roadmap, ensuring that every piece of content supports traffic growth, user engagement and conversion goals.

Key responsibilities

• Plan and execute the content calendar in line with SEO priorities and market trends.
• Conduct keyword research and competitor analysis to uncover new content opportunities.
• Write detailed content briefs covering target keywords, structure and tone of voice.
• Oversee the production process from ideation to publication, coordinating writers and junior managers.
• Maintain and optimise existing articles to improve rankings and user experience.
• Monitor performance with analytics tools and recommend improvements.
• Ensure internal linking, metadata and formatting follow best practices.
• Collaborate with SEO, product and business teams to align content with acquisition and monetisation goals.

Required profile

• Proven experience as a Content Manager in the iGaming sector.
• Strong understanding of SEO principles and content strategy.
• Ability to manage multiple stakeholders and meet tight deadlines.
• Excellent attention to detail and commitment to quality.

Required skills

• SEO
• Keyword research
• Content optimisation
• Analytics tools
• Content management