Marketing Manager - Mobile Top Up

About the role

We are looking for a bilingual (English/Spanish) Marketing Manager to lead the International Mobile Top Up (IMTU) portfolio. The role focuses on driving revenue, customer acquisition and retention across the USA and international markets through digital marketing initiatives.

Key responsibilities

• Manage and measure CRM campaigns, including SMS, email and in‑app push notifications.
• Design, launch and analyze digital marketing programs such as Refer‑a‑Friend, community events and social media to acquire new customers.
• Develop creative assets in collaboration with designers or agencies for retail channel campaigns.
• Monitor IMTU performance data, propose action plans and work with product and sales teams to launch new or enhanced offerings.
• Conduct customer surveys, manage the marketing budget and prepare presentations on campaign results and business analysis.

Required profile

• 5+ years of marketing experience in mobile top‑up, money‑transfer or related financial services.
• B2C digital marketing background with a proven track record of driving acquisition and retention.
• Fluent in English and Spanish.
• Strong project‑management, organizational and communication skills.
• Ability to work under tight deadlines in a results‑oriented environment.

Required skills

• CRM campaign management.
• Digital marketing strategy and execution.

What we offer

• Remote work opportunity.
• Stable B2B employment with long‑term growth perspective.
• Competitive salary with annual performance review.
• Modern hardware and continuous learning opportunities.