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Regional Marketing Manager – Lima, Peru
inDrive · Lima
Descripcion del puesto
About the role
We are looking for a highly motivated Regional Marketing Manager to join inDrive’s corporate marketing team in Lima, Peru. The role will shape the brand’s presence and drive business growth across both passenger and driver sides of the marketplace.
Key responsibilities
- Drive business growth by delivering key customer‑related KPIs, including acquisition and retention for passengers and drivers.
- Shape the country’s marketing strategy, optimizing the mix across digital, media, partnerships, and offline branding.
- Develop and execute strategic partnerships with local brands to enhance market impact.
- Collaborate closely with Business Development, Product, Marketplace Efficiency, Driver Operations, Legal, and PR teams.
- Ensure consistent brand positioning by leveraging local insights and customer research while aligning with global brand guidelines.
- Supervise and refine creative materials to ensure all marketing activities resonate with the local audience.
- Implement a test‑and‑learn approach to identify scalable, growth‑driving initiatives.
Required profile
- 5+ years of digital consumer marketing experience in a global company.
- 3+ years in a similar marketing manager role.
- Experience working with multicultural, matrix‑structured teams.
- Background in mobile products, preferably ride‑hailing or similar tech industry.
- Proven track record of delivering multiple marketing projects in a fast‑paced environment.
- Hands‑on project management experience, including agency management.
- Ability to develop market insights, marketing strategy, and analyse campaign effectiveness.
- Strong data and analytical skills.
- Fluent in English and Spanish.
- Based in Lima, Peru with availability for business travel.
Required skills
- Digital consumer marketing
- Project management
- Data analysis
What we offer
- Opportunity to contribute to a global mobility platform operating in 1100+ cities across 48 countries.
- Access to mentoring, career consulting, and learning programs.
- International experience through the Global Talent Exchange Program.
- Participation in company‑wide challenges, awards, sports activities, and social impact projects.
- Collaborative environment that encourages initiative and open communication.
- Co‑financed language courses and internal speaking clubs.
- Additional benefits may vary by location.
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Salarios, guías y búsquedas en Perú.
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