Senior Integrated Content Marketing Strategist (B2B)

About the role

Power Digital, an AI-native growth firm, is hiring a Senior Integrated Content Strategist for B2B accounts. The role owns the integrated content strategy and execution for a portfolio of complex B2B accounts, covering thought leadership, sales enablement, lead magnets, whitepapers, research reports, one-sheeters, brochures, infographics, brand strategy, verbal identity and messaging playbooks. It is fully remote, with advanced English required.

Key responsibilities

• Own end-to-end integrated content strategy and execution for a book of 8-12 B2B accounts, aligned to revenue and pipeline goals
• Lead content audits mapped to the B2B buyer journey, using audience research, market analysis and stakeholder interviews
• Build and defend content roadmaps with C-level stakeholders and forecast content goals from historical client data
• Deploy AI technologies and use the Power Digital nova ecosystem to improve business operations
• Deliver all content workflows on time, adhering to company processes (Asana, Slack, Pulse)
• Lead cross-functional initiatives with Paid Media, SEO/AEO, Creative and Sales teams
• Mentor and uplevel the strategists and writers supporting the accounts
• Present content strategy and sales pitches to C-suite executives

Required profile

• Minimum 5 years of experience in a B2B integrated content marketing role with direct client-facing experience
• A journalism or copywriting background is strongly preferred
• Experience training and upleveling other strategists or writers
• Exceptional presentation skills and ability to work with C-level stakeholders

Required skills

• Data analysis and visualization with tools such as HubSpot, Salesforce, GA4, Figma or Unbounce
• Advanced fluency with AI tools (Claude, ChatGPT, Gemini, Perplexity) for research, ideation and drafting
• B2B integrated content strategy across thought leadership, lead magnets, whitepapers, landing pages and brand messaging